Market Research Analysts and Marketing Specialists Salary in New York (2025)

✓ Sourced directly from BLS OES · Checked for accuracy at every rebuild · First published: 2026-08-25 · Last updated: 2026-10-25

BLS OES May 2025 · SOC 13-1161
$98,580
New York median
$103,270
New York mean
$78,760
US national median
+25.2%
vs national

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Overview

The median wage for market research analysts and marketing specialists in New York is $98,580 per year (gross, before tax) — 25.2% above the US national median of $78,760 for this occupation. Figures are from BLS Occupational Employment and Wage Statistics (May 2025). Around 80,000 people work in this occupation in New York. Negotiating an offer in New York? A good salary negotiation guide helps you make the case for the upper percentiles.

New York Salary Percentiles

PercentileAnnual (gross)Notes
10th$56,070Entry level / lowest decile
25th$72,600Early career
50th (median)$98,580Typical pay
75th$129,430Experienced
90th$165,920Senior / highest decile

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How New York Compares

StateMedian salaryvs national
Massachusetts $101,810 +29.3%
Delaware $101,270 +28.6%
New York $98,580 +25.2%
District of Columbia $98,090 +24.5%
Washington $95,120 +20.8%
California $94,700 +20.2%
Colorado $93,050 +18.1%
New Jersey $88,190 +12.0%
Minnesota $87,510 +11.1%
Rhode Island $86,240 +9.5%

All states for market research analysts and marketing specialists →

Salary data is sourced from BLS OES May 2025. Figures represent gross pay before tax across the whole occupation in this state and will differ from individual job offers. Reference only.

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Interviewing in New York? Interview prep books cover the common question sets.

All salaries in New York · UK data for this occupation

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Frequently Asked Questions

What is the average salary for a market research analysts and marketing specialists in New York?

The median salary in New York is $98,580 per year (gross, before tax), based on BLS OES May 2025 data. The mean is $103,270.

How does New York pay compare to the US national average?

New York is 25.2% above the US national median of $78,760 for this occupation.

Which US state pays market research analysts and marketing specialists the most?

Massachusetts has the highest median pay for this occupation at $101,810 per year. See the state comparison table above for more.

Data: BLS OES, May 2025 · Page built 2026-10-25