Market Research Analysts and Marketing Specialists Salary in Massachusetts (2025)
✓ Sourced directly from BLS OES · Checked for accuracy at every rebuild · First published: 2026-08-25 · Last updated: 2026-10-25
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Overview
The median wage for market research analysts and marketing specialists in Massachusetts is $101,810 per year (gross, before tax) — 29.3% above the US national median of $78,760 for this occupation. Figures are from BLS Occupational Employment and Wage Statistics (May 2025). Around 40,000 people work in this occupation in Massachusetts. Negotiating an offer in Massachusetts? A good salary negotiation guide helps you make the case for the upper percentiles.
Massachusetts Salary Percentiles
| Percentile | Annual (gross) | Notes |
|---|---|---|
| 10th | $58,090 | Entry level / lowest decile |
| 25th | $77,220 | Early career |
| 50th (median) | $101,810 | Typical pay |
| 75th | $133,460 | Experienced |
| 90th | $166,970 | Senior / highest decile |
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Start $1 Trial →How Massachusetts Compares
| State | Median salary | vs national |
|---|---|---|
| Massachusetts | $101,810 | +29.3% |
| Delaware | $101,270 | +28.6% |
| New York | $98,580 | +25.2% |
| District of Columbia | $98,090 | +24.5% |
| Washington | $95,120 | +20.8% |
| California | $94,700 | +20.2% |
| Colorado | $93,050 | +18.1% |
| New Jersey | $88,190 | +12.0% |
| Minnesota | $87,510 | +11.1% |
| Rhode Island | $86,240 | +9.5% |
All states for market research analysts and marketing specialists →
Recommended Gear & Prep
Interviewing in Massachusetts? Interview prep books cover the common question sets.
All salaries in Massachusetts · UK data for this occupation
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Frequently Asked Questions
What is the average salary for a market research analysts and marketing specialists in Massachusetts?
The median salary in Massachusetts is $101,810 per year (gross, before tax), based on BLS OES May 2025 data. The mean is $108,600.
How does Massachusetts pay compare to the US national average?
Massachusetts is 29.3% above the US national median of $78,760 for this occupation.
Data: BLS OES, May 2025 · Page built 2026-10-25